Hot or Not – No way to pick a Coach!

A great article from Coach Dan Kallen of Coaches Only. Made ne sit back and think and then re-think certain aspects of coaching. For the full article click here.


My takeaway’s from this article (unedited extracts);


1)            Self-promotion via superficial body imagery is at an all-time high.

2)            Don’t Settle for Smokin’ Hot

3)            Your looks are not important, and they shouldn’t be the way you are judged as a person.

4)            Getting “ripped” is an individual accomplishment that reflects a person’s ability to train (and, maybe, their genetics). But it has no bearing at all on that individual’s ability to train you safely or effectively.

5)            Then why on earth would we consider a fit appearance to be a qualification for fitness coaching?

6)            It’s high time we get serious about how we judge the aptitude of a coach and take a stand on professionalism.

7)            “Simply going for the smokin’ hot coach hardly seems like a smart approach. Instead, you should choose a coach like you would choose a doctor.”

8)            But, ultimately, a professional coach should be able to:

  • Assess your individual needs.
  • Design or modify a training program that will help you reach a prescribed goal.
  • Teach you how to get it done, and give you a clear understanding of how the program should work for you.

9)            A professional coach should also be able to turn you away if you are not the right client for his or her expertise.

10)         So, let’s show some mad respect to a coach who turns you away because he or she is not right for you.


A 6-Step Assessment

  • Step 1: Find the Right Fit
    • Just because a coach can teach a 30-year-old doesn’t mean they can teach a 40-year-old.
    • Is it all pictures of the coach? Shirtless?
    • Are there people like you in them?
  • Step 2: Observe the Coach in High-Pressure Situations
    • A professional coach is there for everyone in his class, not just the people he likes or who are easy to train.
    • Judge a professional coach by his character in a high-pressure situation. There’s nothing like observing a full class with a lot of people who need help to see how well a coach deals with people. And look to see how the coach deals with people like you.
  • Step 3: Programming, Programming, Programming
    • They should have the ability to adapt and shape programs that are specific to finding the right solution for you as an individual.
  • Step 4: Assess Qualifications and Certifications
    • The hardest thing to assess is the education of a coach. We know there are great coaches out there who are largely self-taught.
    • Last, when you watch the coach work, do you feel he or she is doing a good job?
    • No matter what certifications or awards they have, if you don’t like the look of things, just get the heck out of there.
  • Step 5: Pay Attention to Marketing
    • Is the coach selling you based on athletic achievements? Or, worse yet, on appearance?
    • And a coach who has more glamor shots than credentials might not be a good choice.
  • Step 6: Sweat the Small Stuff
    • Check out the obvious things like punctuality and organization.
    • If they cannot be bothered to show up and run a proper business, that’s not acceptable.


Looks Mean Nothing

  • While superficiality has always been around in the fitness industry, it is getting out of hand.
  • Almost to the point where anyone who looks good without clothes on can claim to be a coach or trainer.
  • “Look at me. You can look like this. I can make it happen for you.”


And we know that many good coaches don’t look like underwear models!